The power of the viral video has been proved again. It was only a few years ago when two Domino’s employees posted YouTube videos of themselves being unsanitary with customer’s pizzas, and the immediate firestorm against Domino’s. The pizza chain felt the effects of the bad press, and even made a public apology.
Well, FedEx finds themselves in a similar situation after one of their deliverymen literally threw a delicate computer screen over a customer’s fence, and it was all caught on camera. Now, the video has gone viral, and FedEx senior vice president of US Operations Matthew Thornton III has to play damage control.