The whole point of a Rube Goldberg Machine is to complete as many complex tasks as possible only for the end result to be a simple undertaking by itself. Joseph Herscher shows us the epitome of a true RGM by using one in an everyday life situation — just to turn the page of his newspaper. Genius! The video just went viral since this weekend, and is featured on Devour, IAmBored, and TastefullyO.