Last week, Oreo successfully went viralviral after launching their new Oreo Separator series. The debut episode–featuring an engineer’s Oreo creme separator machine–has already been seen over 3.5 million times

Now, the second episode is going viral in its own right. The two quirky and creative scientists from Minnesota in the episode are a perfect team, as one loves the cookie, and the other loves the creme. 

Corporate world. Now this is how you properly launch a viral video ad campaign.