French group Mimi Foundation truly believes that bringing happiness and joy into the life of a patient is the best therapy.
For their If Only For A Second project, the group and Leo Burnett France invited 20 cancer patients to receive full makeovers, but asked them to keep their eyes closed the entire time.
When they finally opened their eyes, they were shocked by how ridiculous and silly they looked, and were finally able to forget about their sickness in a fit of laughter.
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