South African zookeeper Kevin Richardson has been working with wild lions for nearly his entire life. He feeds them, hugs them, and even sleeps with them. But he has taken things to the next level in this new viral video commissioned by fashion company Van Gils. To bring attention to the destruction of lion habitats in Africa, Kevin plays soccer, aka football, with a pride of wild lions. Of course, they cheat a little by using all fours, but that’s understandable.