One reason why Back To The Future is so popular with people of all ages is because it did such a good job showing products we all love in a new, futuristic light. Like in Part 2 when Marty enjoyed a ‘Pepsi Perfect’ or when he put on those super cool self tying Nikes. Well, as the ‘future’ is now, Nike has finally launched the shoes with the power laces. It was fitting that Michael J Fox was the first one to try them on. So cool!